Pharmaceutical Industry's Most Production-Proven E-Pedigree Solution Provider Introduces Flexible Platform to Enable Customers to Move Forward Today with Serialization and ePedigree Implementations

San Ramon, CA, July 15, 2008 – rfXcel Corporation, the leading provider of production-proven ePedigree Management solutions that allow manufacturers, distributors, and dispensers to track the chain of custody of prescription drugs through the pharmaceutical supply chain, today announced the availability of the Everest™ Track and Trace platform, the Industry’s newest and most advanced solution for ePedigree and serialization compliance and value-based business analytics.

The Everest™ platform enhances rfXcel’s EPCglobal-certified Active ePedigree Management™ system by adding new components, including Secure Serialized Track and Trace, EPCIS interfaces, and an advanced reporting and analytics engine, all built on a high-performance architecture that delivers the power to process millions of pedigree operations per day.

The Everest™ platform capabilities are critical to meet the demands of upcoming California pedigree requirements, in its effort to safeguard the drug supply chain. “Everest™’s advanced architecture will no doubt change the game by enabling customers to move forward now, with parallel implementations of ePedigree and serialization solutions, while the legislative and standards environments are still in a state of flux,” said Glenn Abood, CEO of rfXcel. “We designed the Everest™ platform to be a flexible and extensible foundation to protect our customers’ investments in their ePedigree and serialization systems, and to provide business value through improved visibility and operational efficiencies.”

The new Everest™ ePedigree Platform has already been implemented with two major Fortune 500 customers. A top 10 Pharmaceutical Manufacturer is utilizing the system to send fully serialized Pedigree envelopes with item, case, and pallet information for shipments to its top three wholesalers and other customers. A leading wholesaler of name brand medical and surgical supplies has moved the system into volume production, beginning a nationwide rollout to all of its distribution centers.

Highlights of the Everest™ Platform include:

“We initially focused on establishing the rfXcel Active ePedigree Management™ system as the best technical solution available”, said James McCrory, rfXcel’s Vice President of Products and Technology. “The introduction of Everest™ fills a significant void in the ePedigree/serialization market space for customers who want to get started today with a powerful platform that will scale to meet their future needs.”